'Easo'

[Sancho Panther]

While on holiday on the Costa Blanca a couple of years after I began learning Spanish we 'pulled' (pillamos) a couple of English girls staying in a hotel round the corner from ours, it was called Hotel Easo. The ladies pestered me to explain what Easo meant - I couldn't and nearly fifty years later with a Spanish wife I still can't! Can anyone enlighten me please?

I should say that the sign on the gatepost pictured a buxom smiling campesina con una cesta enorme llena de trigo.