Hoja de ruta

Hoja de ruta
 

Does it mean game plan?

No. Itinerary/travel plan.

EDIT:

I just realized I used "log" instead of "plan"

I found "roadmap" in a figurative sense, meaning something akin to the series of steps toward some political goal; like the roadmap to Mideast peace maybe. Wouldn't game plan be, in a strict sense, la estrategia de juego?

I agree it's close to "road map", also "guideline", "program", "written plan". In business management it means a list of steps to accomplish a goal in sales, delivery, production...